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Streaming Wars: Is This The Best Strategy To Capitalize With?

Jon Phillip

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The launch of Walt Disney Co (NYSE:DIS)’s video streaming service Disney Plus officially launched the ‘streaming wars’ that had been on everyone’s mind for some months. The new offering from the entertainment behemoth has already managed to attract 10 million registrations and it is not a surprise, considering the sheer volume of content that Disney has on offer.

However, in such a situation, it is important to ponder whether smaller companies, which do not have the financial clout or the pedigree of Disney, to break into the streaming video space. It should be noted that there are in excess of 250 such streaming services available to U.S. residents and here is a look at some of the things that smaller companies could do to stand out.

Content Providers

At the heart of these “streaming wars” is one thing. You may think it’s the technology or some new payment gateway. But at the very basic level, content is king right now. And there’s something important to understand about that content: There isn’t enough of it and these streaming companies are scrambling to get more.

According to an article published on Reuters the global video streaming market was valued at $26.27 billion in 2015 and is expected to reach $83.41 billion by 2022 growing at a CAGR of 17.9% from 2015 to 2022. Apple, Disney, Netflix, Amazon, NBC, Hulu & more are all competing within the global video streaming market and they all need the same thing… new & original content. Massive demand may create a huge opportunity for companies like Fearless Films (FERL).

Fearless Films is an independent full-service production company. This is the exact type of company that can benefit from what could become one of the biggest cash grabs in entertainment history and here’s why. You’ve likely heard of the big production houses: Warner Bros, DreamWorks, Red Crown Productions and others who benefited from big deals with streaming companies.

It isn’t just Netflix who’s flexing billions in content budgets, Apple, Amazon, Disney, NBC, Roku – the list goes on. These are huge entertainment distributors who are now fighting for one thing… Where you spend your waking hours streaming entertainment.

Click To Read More On Fearless Films (FERL)

Subscription-Based Model

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One of the most important aspects of a subscription-based model is the level of customer service and in this regard, it is possible for a smaller company to match the biggest ones. Research suggests that customers tend to subscribe to a service for longer if the customer service experience is top-notch.

In the streaming space, the study found that customers can stay on for as long as 6 years if they receive consistently great customer service. That eventually can lead to passionate customers who can drive further growth of the company by word of mouth.

Another important thing to keep in mind for a smaller streaming company is the fact that it is going to find it tough to compete with Netflix or Disney when it comes to a variety of content. Hence, it is wiser to choose a particular niche and find a target market that is big enough to help the streaming service to grow. It is, of course, easier said than done but it could prove to be the best way of countering the biggest streaming services.

Own Brand Identity

Last but not least, a smaller operation needs to build its own brand identity and provide a brand story of potential customers. For instance, if a streaming service builds up a brand story in which it clearly illustrates how it is going to be of benefit to its customers, then it should definitely help in building the brand considerably.

Many companies are going to come up in the following months and it would be interesting to see how they navigate the ultra-competitive streaming market.

DIS stocks to buy Disney +

Disclaimer: Pursuant to an agreement between Midam Ventures LLC and Fearless Films Inc. (FERL), Midam has been paid $94,980 by Fearless Films Inc. (FERL) for a period from October 1, 2019 to November 17, 2019. We may buy or sell additional shares of Fearless Films Inc. (FERL) in the open market at any time, including before, during or after the Website and Information, to provide public dissemination of favorable Information about Fearless Films Inc. (FERL). Click Here For Full Disclaimer.

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Entertainment

Stocks To Buy Or Sell As Streaming Wars Heat Up, Disney (DIS)

Jon Phillip

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The launch of Walt Disney Co (NYSE:DIS)’s streaming service Disney Plus was the biggest event in the streaming industry this year. This formally launched ‘the streaming wars’. Reports show that right after the launch, the company garnered as many as 10 million sign-ups. However, it should be noted Disney also owns ESPN+ and Hulu.

Strong Growth

streaming wars netflix apple hulu disney

In its latest regulatory filing, the company revealed strong growth for both those services. The numbers could show that Disney Plus is here to stay. It could also show that the company may be on target to reach its goals with all other streaming offerings.

ESPN+ was the first streaming platform that was launched by Disney in 2018. It had managed to attract as many as 1 million subscribers in 6 months. In its latest regulatory filing for the period ended on September 28, the company revealed that it now has 3 million paying subscribers.

In the fourth-quarter conference call, Disney CEO Bob Iger stated that the service now has 3.5 million subscribers. The company is targeting 8 million to 12 million subscribers for ESPN+ by 2024.

M&A Finally Adding More Value

The acquisition of Fox made Disney the controller of Hulu. After reaching a deal with Comcast, the company assumed full control. Back in May, the company announced that Hulu had 26.8 million subscribers. In the latest regulatory filing, the company revealed that Hulu has 29 million subscribers.

With regard to Disney+, the company stated that it would reveal subscriber data in the quarterly earnings report. It also stated that it’s targeting a subscriber count in the 60 million to 90 million range globally by 2024. The three streaming services could set a pace to provide the company with high growth. Disney stated both ESPN+ and Hulu to be profitable by 2023, while Disney+ could be profitable a year later.

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Disney (DIS) Streaming Business is Getting 1 Million Subscribers a Day

Jon Phillip

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The so-called ‘streaming wars’ started in earnest this month with the launch of Apple TV+ but it well and truly took off on November 12 when Walt Disney Co (NYSE:DIS) launched its own streaming service Disney Plus. Since its launch, the service has proven to be hugely popular and within a few days, it had managed to garner as many as 10 million new sign-ups.

Big Numbers

 It has now been two weeks since Disney Plus was launched and reports suggest that as many as 1 million subscribers are flocking to the app every day. Apptopia, a research firm, has revealed the staggering details about the sort of success Disney Plus has had over the two weeks.

Since its launch, Disney Plus has been downloaded as many as 15.5 million times. However, it is important to point out that people are not only signing up for the free trial but actually paying the $6.99 monthly fee. Disney offers its service for a significantly lower fee than market leader Netflix.

It is also enormously rich when it comes to programming. In addition to content from Disney, it also features programming from hugely popular Disney owned media properties like Star Wars and Marvel.

More importantly, the service has already started generating revenues according to Apptopia. In the 13 days since the launch, customers have made app purchases to the tune of $5 million in total. An analyst at Wedbush spoke about the reasons behind the impressive performance of Disney Plus so far.

What’s Next For Streaming Stocks?

streaming wars 2019 stocks to watch

Wedbush’s analyst said, “This shows the company is gonna be a legit competitor to the likes of Netflix, despite the skeptics that continue to doubt the House of Mouse. The pricing, the content and the bundling was just a pure genius strategy from [Disney CEO Bob] Iger and Disney.”

At this point in time, the market leader Netflix boasts of 60 million paying subscribers in the United States and 97 million globally. In this regard, it should be noted that Disney Plus is yet to go big with its international expansion and when it does, a clearer picture could emerge. Analysts also said that Disney’s $12.99 a month offering that bundles Disney Plus, ESPN and Hulu is also showing strong demand.

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Entertainment

Is It Time To Buy Or Sell Netflix; Streaming Wars Heat Up

A. Lawrence

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Streaming Wars Continue To Expand But Is Netflix Still A Top Contender?

The streaming wars have commenced this month with the launch of Disney Plus and Apple TV+. Many more services are going to be launched over the coming months and the sole purpose of these services is to topple the biggest name in the streaming services, Netflix Inc (NASDAQ:NFLX). The streaming giant has had a hard time this year, due to disappointing subscriber growth.

Increased Competition

The emergence of competition at such a juncture has further made life difficult for the company. The stock is trading at its lowest point this year and it is interesting to figure out whether the Netflix stock is a buy.

One thing that needs to point out with regards to the stock is that some experts would call the current valuations a bit over the top. The stock is trading at 20 times the book value and 99 times its trailing earnings.

Moreover, some analysts also believe that competitors are definitely going to eat into subscriber growth to some extent as well. However, the company’s CEO Reed Hastings has a completely different view on the competition. That could challenge Netflix.

He has actually welcomed the competition. He also said that the emergence of so many streaming options is going to lead to even more cord-cutting. In other words, more customers are going to subscribe to streaming services and opt-out of satellite and cable. If that is the case then Netflix should continue to thrive even after the emergence of tough competition.

While there are legitimate reasons for the gloomy outlook from many analysts, it is also true that the very nature of consuming entertainment is changing. In the long run, could Netflix be able to grow?

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